Behavioral Economics
Why Free Trials Are So Hard to Cancel
Thirty days free, then a charge you barely notice. Here is how defaults, inertia, and a little friction turn a trial into a subscription.
Behavioral Economics · Drafting in progress
This article is being written. The words are saved and safe. We are keeping every piece in the editorial vault while it gets finished, so nothing is lost.
Drafting in progress · check back soon
Back to the hub